In order to strengthen the construction of organizational personnel in the enterprise marketing system, further enhance the understanding and familiarity of marketing personnel with products, and enhance their business development capabilities, on November 2nd, Ningbo DONLY organized a product knowledge and legal training for sales system personnel. More than 150 marketing system personnel and distributor representatives participated in this training. Ding Weimin, the Technical Director of DONLY Transmission, attended the training session and gave an explanation on product knowledge.

At the training meeting, Ding Weimin gave a detailed introduction to the structural types, performance characteristics, and core technologies adopted for various products such as modular high-precision reducer series and high-efficiency three-phase asynchronous motors. He also elaborated on the application scenarios and market competitive advantages of various products.

Ding Weimin pointed out that in order to enhance product competitiveness and increase market share, sales personnel must have sufficient product knowledge and sales business capabilities, which can provide capability support for developing product application scenarios and attracting potential customers, as well as guarantee professional services for customers. This requires us to maintain an open mindset, uphold the spirit of learning, continuously improve our professional skills, and win market competition with professionalism.

The atmosphere at the training site was lively, and the trainees listened attentively and actively interacted. There were both theoretical knowledge discussions and practical experience exchanges, and the trainees expressed great benefits.

Legal knowledge is something that marketing professionals often come into contact with. Further enhancing the legal awareness and level of sales personnel is crucial for the orderly development of enterprise sales business. Therefore, this training also invited lawyers Hu Weilang and Shi Yongbo from Zhejiang Sangang Law Firm to give lectures on the relevant content of the Civil Code.

Hu Weilang and Shi Yongbo combined specific cases in daily life to explain and analyze cases in accordance with the law, with a clear and witty approach, rich content, and strong practicality. They comprehensively, deeply, and meticulously explained relevant legal provisions to the trainees, including standardizing contract signing, enhancing obligation performance, and preventing legal risks in enterprises. This has guiding significance for enhancing the risk avoidance ability of business personnel in their work, It will also play a positive role in strengthening the rule of law in enterprise governance and promoting the stable, orderly, and healthy development of the company.